Minimizer’s Kruckeberg joins Bandit Big Rig Series

Minimizer CEO and Chief Visionary Craig Kruckeberg is going to the races. Kruckeberg and Minimizer will be one of several teams competing in the Bandit Big Rig Series 2017 racing season, set to begin March 25 at Hickory Motor Speedway in Newton, N.C. The Bandit Big Rig Series represents the return of circle track truck racing to the short track. With $50,000 of purse money available at ...

Expanding your customer radius: Methods distributors can use to uncover new sales opportunities

February 20, 2017

There may be no better method to grow a customer base than through expansion. New markets equal new customers and sales, but they also mean new investments, corporate structures and business planning. That’s not always ...

Minimizer goes white box at HDAW

Minimizer's branding efforts regularly turn heads, but at Heavy Duty Aftermarket Week (HDAW) this week the company used a different tactic to promote its brand. Normally the company brings a 53-ft. show trailer covered with Minimizer logos, ...

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