Topics Sales & Marketing

Road Choice Truck Parts improves, relaunches website

Road Choice Truck Parts has re-launched its website, beefing up its content, improving search functionality and a simplifying parts look-up process. The website ...

Registration open for CVSN’s May training courses

The Commercial Vehicle Solutions Network (CVSN) says seats are still available for its upcoming “Training for Success and Growth” seminar, ...

Yokohama to participate in multi-channel marketing campaign

Expanding on an initial partnership announced in late 2014, Yokohama Tire Corporation (YTC) has inked a three-year multichannel partnership with ...

Building a customer survey

While most customer feedback originates organically through daily business operations, there are ways for businesses to actively solicit customer comments and opinions. The most common of these is the customer survey. Typically produced as a way to measure a business’s performance against itself or its peers, surveys also can provide ...

CVSN expands agenda for Aftermarket Distribution Summit

The Commercial Vehicle Solutions Network continues to add activities to the schedule for its 10th annual Aftermarket Distribution Summit, which will be held Sept. 12-16, 2015, in Newport, R.I. This year’s event theme is “Navigating Smoothly in a Sea of Uncertainty,” and will include a keynote address by “Mr. America’s ...

New generation of aftermarket pros complete Leadership 2.0

Leadership 2.0, the University of the Aftermarket’s light vehicle Leadership Development Program, concluded at Northwood University Florida on Friday, March 13, 2015, with a graduation ceremony for its 36 participants. The program’s second session began the previous Sunday with an opening presentation from former BWP President Neil Stockel. Northwood University ...

Betts Company partners with Listen360 to enhance customer service

Betts Company has partnered with Listen360 to gain keen insight to customer perspective and opportunities to improve its service excellence. Betts Company says Listen360 is a powerful customer listening solution that enables organizations to engage customers, analyze feedback in real time, and transform customers into brand advocates via social ...

HDMA adds seven new members

The Heavy Duty Manufacturers Association (HDMA) has added seven members in 2015: Thermal Dynamic International, SWS Warning Systems, Inc., IMI Precision Engineering, NGK Spark Plugs, Inc., Raybestos Powertrain, LLC, Bee Line Company and Parker Hannifin Automation Group. HDMA says its continued growth is driven by industry recognition of the ...

Bendix hits $1 billion in sales in 2014

Bendix Commercial Vehicle Systems LLC surpassed $1 billion in sales during calendar year 2014, a milestone reflecting more than a decade of steady growth and success in helping improve highway safety. “Every Bendix employee shares in this achievement. We share an unrelenting focus and passion that has resulted in ...

Pancero offers leadership tips during GenNext webinar

For the better part of four decades, the business world has been dominated by one generation: the Baby Boomers. Identified as anyone born from 1946-1964, the Baby Boomer generation is the largest generation in American history. From the instant they began their post-education careers, they have been leaders. Leading ...

An unlikely ally

Lucas Deal