Topics Sales & Marketing

Betts Company partners with Listen360 to enhance customer service

Betts Company has partnered with Listen360 to gain keen insight to customer perspective and opportunities to improve its service excellence. Betts ...

HDMA adds seven new members

The Heavy Duty Manufacturers Association (HDMA) has added seven members in 2015: Thermal Dynamic International, SWS Warning Systems, Inc., IMI Precision Engineering, NGK Spark Plugs, Inc., Raybestos Powertrain, LLC, Bee Line Company and Parker Hannifin Automation Group. HDMA says its continued growth is driven by industry recognition of the value the organization provides to its ...

Bendix hits $1 billion in sales in 2014

Bendix Commercial Vehicle Systems LLC surpassed $1 billion in sales during calendar year 2014, a milestone reflecting more than a ...

Pancero offers leadership tips during GenNext webinar

For the better part of four decades, the business world has been dominated by one generation: the Baby Boomers. Identified as anyone born from 1946-1964, the Baby Boomer generation is the largest generation in American history. From the instant they began their post-education careers, they have been leaders. Leading ...

Link adds customer service chat feature to website

Link Manufacturing, Ltd., has introduced ChatLink, a new chat feature to its website. The new offering allows visitors to the Link Manufacturing website to get immediate answers to any product question. By using a simple familiar interface, Link says customers will now have greater flexibility in their communication choices. Additionally, the ...

Minimizer anniversary celebration concluding at MATS

Minimizer will award two customers $15,000 at the Mid-America Trucking Show later this month as the conclusion of its 30th anniversary celebration that began last year. The company announced at the Great American Trucking Show last August that it would award two large gifts to its customers for their ...

GenNext holding sales leadership webinar on Wednesday

GenNext will hold its first quarterly educational webinar this week. The webinar is titled "Strengthening Your GenNext Leadership Skills - Are You Good Enough To Get Better?" and will be presented by sales expert Jim Pancero. Pancero has presented to various heavy-duty aftermarket groups in recent years, and is very involved ...

Imperial Supplies updates phone app

Imperial Supplies has made ordering its products even easier with a new in-app barcode scanner. The scanner update allows users to scan Imperial barcodes in areas with low light, glare or with a low resolution camera and immediately be directed to the product for ordering from the company’s catalog. Imperial ...

Axalta debuts new Commercial Business Council

Axalta Coating Systems held its first quarterly Commercial Business Council meeting for new members last week in Fort Wayne, Ind. The Commercial Business Council, initially established in 2009 with a group of 10 Axalta commercial fleet customers from across the U.S., brings together specialists in heavy-duty truck, RV, bus ...

Latimer returns to U.S. Lube

Dave Latimer is coming home. D&M Global Marketing announces U.S. Lube’s founder and former leader is returning to the company as its president and CEO. Latimer founded U.S. Lube using knowledge he acquired during his 25-plus year career in the trucking industry. He previously led the development and operations of ...