Alliance Truck Parts launches weekly discount promotion

Truck Parts and Service Staff

November 21, 2013

Sam Hornish finished a mere 3 points shy of capturing the NASCAR Nationwide Series Championship last weekend, and to celebrate a successful campaign, his race team sponsor  – Alliance Truck Parts – announced the launch of Fan Friday.

Every Friday, beginning today (Nov. 22, 2013) through Feb. 21, 2014, Alliance customers will receive a $25 discount on any purchase of $150 or more of Alliance Truck Parts at participating Freightliner, Western Star and Sterling dealership locations.

“Fan Friday is a great way for us to celebrate the successful season of the Alliance Truck Parts Racing Team, Sam Hornish Jr. and the No. 12 Ford Mustang. It’s been a winning alliance for everyone,” says Todd Biggs, director, aftermarket parts and service marketing for Daimler Trucks North America.

“We could not be more proud of Sam and his incredible season as our driver in the 2013 NASCAR Nationwide Series. There is no better way to celebrate his success than with our customers who have supported Alliance Truck Parts throughout the season.”

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