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As maintenance turns to ecommerce, eBay rolls out parts guarantee

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Updated Feb 16, 2023

eBay Motors listingeBay Motors Parts & Accessories generate more $10 billion in annual gross merchandise value.Widespread component shortages have sent drivers and operators of fleet equipment to the farthest reaches of the parts counter in search of replacement parts to get cars and trucks back on the road. 

Finding dead end after dead end in traditional retail and aftermarket channels, consumers have increasingly turned to ecommerce platforms, including Amazon and eBay, in their quest for parts. The automotive aftermarket raked in $16 billion through ecommerce in 2020, and auto parts ecommerce market share is projected at over $22 billion by 2023, according to Hedges and Company. 

Three parts or accessories are sold every second on the eBay Motors marketplace in the U.S. alone, and one out of every three global eBay shoppers buys parts and accessories.

"The last few years undoubtedly drove a shift toward ecommerce in the automotive space due to brick-and-mortar closures, scarcity and inflation," an eBay motors spokesperson told Hard Working Trucks. "[During] Q3 of 2022 alone, sales for common DIY and maintenance items surged: Parking assistance parts saw triple-digit growth while sales for cruise control components, wiring harnesses, transmission rebuild kits, engine computers, and brake discs saw double-digit growth."

eBay Motors this week launched its eBay Guaranteed Fit program, giving users increased confidence when buying and selling on the marketplace. Shoppers can now look for a green 'Fits' compatibility checkmark on select parts and accessories listings to gauge whether the part will fit their vehicle. If the part arrives and doesn't fit as expected, eBay Motors will cover the cost of the return and the buyer will receive a full refund.

The launch of eBay Guaranteed Fit joins other consumer confidence initiatives on the platform, like an Authenticity Guarantee for sneakers, handbags, jewelry and trading cards, and the expansion of condition grading for eBay Refurbished. 

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