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How the 'Doggett Difference' drives uptime and success for Doggett Freightliner

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Updated Sep 29, 2022

Everything at Doggett Freightliner is built around uptime.

In its sales operations, account managers are carefully trained to understand not only the equipment they represent but also the optimal use cases for all of it to ensure customers select the proper spec for their business during every purchase.

In its parts departments, Doggett associates have access to an enormous parts inventory, both in parts volume and SKUs, to support all customer requests. And in its service departments — the workplaces of some of the most highly decorated technicians in North America — constant training, product literature and shop management tools are leveraged to maximize the throughput and effectiveness of the company’s 15 locations.

Executive Vice President Paul Burk says Doggett’s investment in uptime doesn’t come cheap, but it’s essential in the company’s mission to provide the “Doggett Difference.” Burk says when customers come to Doggett Freightliner, they enter into an ecosystem built around a culture of service excellence and support unlike anything else in the North American trucking industry.

“We believe the ‘Doggett Difference’ is what separates us,” he says. “Our willingness to go above and beyond in all areas to provide the best customer service defines everything we do.”

He adds, “If you’re not committed to customer service, you’re probably not going to work here. But if you are, we will have great success together.”

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