There might be 44 locations within Premier Truck Group. But President and CEO Ron Long says the company’s focus is on O.N.E. — One Network Executing.
“O.N.E. is a strategy we’ve committed to,” says Long. “We want to be known as one network and provide the best customer experience, employee experience and operational efficiencies across our entire network.”
He adds, “We believe those three things are complimentary. If we can provide those [across our network], we will earn repeat business with our customers, which will allow us to invest in our people and our facilities.”
As it quickly becomes one of the largest dealer groups in North America, it’s clear the company’s strategy is working.
Premier Truck Group was founded in 2013 when Penske Automotive Group entered the commercial truck dealer space. It has expanded steadily, and this year has been named a finalist for the Successful Dealer Award for the second time.
Long says a lot of the company’s strategies that earned its first nomination in 2021 remain key aspects of the operation that have only been enhanced the last two years.
The O.N.E. mantra is part of those advancements. Long says Premier Truck Group has strengthened its regional management support teams across its network to improve communication and better engage with customers and their challenges. A new customer advocate business also has been developed to support that engagement.
