Marleen De WinterMarleen De Winter is a product marketing lead for CDK Global's Heavy Truck Division.CommentaryTapping into certified pre-owned trucksThe used truck market can be difficult to navigate for buyers, especially with the wide range in price and quality. Dealers can streamline this search process by offering certified pre-owned trucks.November 11, 2024CommentaryAll staff are part of the sales team – here’s whyEvery encounter with a customer can potentially impact their overall perception of the dealership. Regardless of employees’ positions, they should have a general understanding of the industry and how to discuss aspects of it with customers.October 30, 2024CommentaryElectric trailers set to revolutionize the industryAs the industry accelerates towards electrification, the progress in electric heavy-duty trucks has been nothing short of transformative. However, the electrification of truck trailers might steal the spotlight.October 18, 2024Page 1 of 1Top StoriesOutlook and BenchmarkingVIPAR Heavy Duty leaders tout resiliency, ingenuity for 2025 successChris Baer says the definition of resilience is the ability to successfully bounce back and maintain focus and well-being in the face of adversity. In 2025, it’s also never been a better descriptor for the VIPAR Heavy Duty Family of Companies.Outlook and BenchmarkingWeaker North American market hurts Volvo Q3 earningsBusiness operationsProcede's feedback loop of successOutlook and BenchmarkingTraton reports large reduction in Q3 salesThe Trailblazer AwardStoops wins Trailblazer Award at NTDA
