The new website, https://www.wabco-na.com, is designed with the customer in mind. It features a modern and sleek design and easy access to literature and videos covering nearly 75 WABCO products, triple the number available on the previous site, the company says.
“We are excited to launch our new Americas website to provide a quality platform designed specifically for our customers in the region to quickly and easily access information on WABCO, its products, solutions and services,” says Collin Shaw, marketing leader, WABCO North America. “The site provides significantly expanded information on WABCO’s leading technologies that support the safety, efficiency and connectivity of commercial vehicles.”
Reflecting WABCO’s focus on mobilizing vehicle intelligence, WABCO says the website features separate domain pages for the different WABCO businesses. The new literature-on-demand center accessible directly at https://wabco.arborondemand.com/DSF/SmartStore.aspx?6xni2of2cF1ExgLsopf0amzY06solOuWzvpgiuNwIaORSpf+ewY7N5OnsbQh4OPl%23!/Storefront/ allows customers to download or order different documents, including technical bulletins, sales materials and product manuals.
“The content on the site is organized to provide solutions to our customers based on their specific applications, as well as reach a WABCO expert through our Customer Care Center or regional sales team,” Shaw says.
Beyond customers, the new website is designed to provide real-time information to other stakeholders, including investors, suppliers, employees and potential new employees, local communities and the media.