Editor’s note: This is the first of a two part series on the state of the truck dealer market. The second part will publish Dec. 26.
Holiday colors may be green and red, but this time of year, the two most important colors to business owners are red and black.
Most dealers in the North American commercial vehicle marketplace will close the year using their black pens. But the journey to a positive bottom line wasn’t a simple one.
This was a challenging year for the dealer market.
This year will go down as a mixed bag for the truck sales.
New truck sales were steady but average most of the year. A late spike in October provided only a temporary reprieve, as November sales stumbled back in line with year-long levels.
Used truck sales, however, were strong throughout most of 2013.
