In his new role, Iasiello will assist in growing VIPAR’s National Account Program. He will report to Jim Pennig, the company’s vice president of business development.
“The VIPAR Heavy Duty National Account Program brings together nearly 120 distributors at over 500 locations across North America to meet the needs of multi-location regional and national fleets,” says Pennig. “We are excited to welcome Mark to the VIPAR Heavy Duty team. He will assist us in growing and developing an already strong national accounts program that utilizes the highest quality products from the industry’s leading suppliers.”
Iasiello comes to VIPAR after 22 years at Dayco, and has been a heavy-duty industry advocate for the HDMA.