Lincoln Industries displays products at Vegas event

Lincoln Industries displayed its modified After Effect brand of large-diameter bull bars and step bars at two recent events surrounding the 2014 Wrangler National Final Rodeo (NFR) in Las Vegas.

After Effect exhibited at the Wrangler Hollywood Theatre during the Wrangler NFR Countdown Show. A truck featuring the company’s 5-in. chrome After Effect bull bars and step bars also was on display near the entrance to the NRS Shopping Experience at the MGM Grand’s Marquee Ballroom.

The newly refined After Effect bull bars and step bars have an augmented mounting tab-and-bracket design that adds extra stability and security to every installation, the company says. Finish options have also been improved and expanded.

The line’s black powder-coated products now undergo a two-step process that includes an epoxy undercoat and a TGIC powder topcoat that cross-links when heated to form a long-lasting, weather-resistant barrier. The new black finish has a flatter appearance than earlier versions, the company says.

“The After Effect product line is unique, and the large-diameter step and bull bars enhance the image of any large pickup truck,” says Marc LeBaron, chairman and CEO of Lincoln Industries.

Learn how to move your used trucks faster
With unsold used inventory depreciating at a rate of more than 2% monthly, efficient inventory turnover is a must for dealers. Download this eBook to access proven strategies for selling used trucks faster.
Used Truck Guide Cover