Minimizer to release new product at GATS

Updated Aug 8, 2011

MinimizerMinimizer will unveil its newest product later this month at the Great American Truck Show in Dallas.

The company says its new product will be launched at 1:15 p.m. Aug. 25 at Minimizer’s booth (#18092) during the truck show, and the announcement will be broadcast live at www.minimizer.com.

“We keep investing and we’re really excited about this new product. It’s going to turn the

truck fender industry upside down,” says Craig Kruckerberg, Minimizer’s chief visionary.

Minimizer says the product’s identity and its unique features are being kept under wraps. The only comment the company has released is to “get your sunglasses ready.” Minimizer will be giving away 1,000 pairs of sunglasses at the show for those who attend the launch.

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