Dayco Products announced this week that it has released new packaging for its heavy-duty products, the Gold Label line. The newly redesigned packaging is beging shipped this month.
“Our new bold, black and gold packaging represents the strength of this original heavy-duty brand of products,” said Robert Christy, director of marketing for the North American Aftermarket Division of Dayco Products.
Dayco has also redesigned packaging for its automotive belts, tensioners, pulleys, timing kits and water pump kits.
Features of the new packaging include a redefined black and blue glossy appearance, upgraded print board, detailed belt rib style (depending on the part number) and in-depth routing diagrams. Dayco also says QR codes will be printed on the packaging for instant access to the company’s detailed installation videos.