Registration open for Dayco basketball contest

Dayco Products is once again dipping its toe into the March Madness pool.

The company announced Monday that registration for its 5th Annual Pick- A-W men’s college basketball promotion is now open.

Registration is free and multiple prizes are up for grabs, including two $1,000 Visa gift cards to two grand prize winners, and $250 Visa gift cards to the winners of each round.

“The Pick-A-W promotion is a great way to put your college basketball knowledge to the test with a chance to win some great prizes,” said Robert Christy, Director of Marketing for the North American Aftermarket Division of Dayco Products. “It is also a great way to have a year’s worth of bragging rights against your co-workers.”

To register, visit

Participants can make their bracket selection by simply clicking on “My Bracket.” The brackets will be updated every day in order to easily track tournament progress.

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