The Aftermarket Auto Parts Alliance awarded the Robert Bosch Company its 2024 Channel Partner of the Year award recently. The group says its the most prestigious of its honors.
The award was presented at the Alliance's annual awards banquet Dec. 10 at the JW Marriott Turnberry in Aventura, Fla., at the 2024 Alliance Winter Meeting.
"We are delighted to celebrate our dedicated channel partners and their continued commitment to the success of the Alliance and our shareholder members," says JC Washbish, president of the Alliance. "Each of these companies has demonstrated excellence in supporting our vision and contributing to the growth and innovation of the industry. We look forward to building on this momentum."
The Winter Meeting was attended by more than 500 industry professionals. They attended business sessions, mixer events and discussions on topics such as category management, sales and marketing, information technology and national accounts.
"Together with our dedicated team and in collaboration with the Alliance and its shareholder members, we are honored to receive this recognition," says Todd Hertzler, vice president of sales for Bosch Mobility Aftermarket North America. "This acknowledgment is both humbling and rewarding. We take great pride in being a trusted, high-quality channel partner and value the recognition of our ongoing efforts. As we look ahead to 2025, we are excited about the opportunities and continued collaboration with the Alliance membership."
Other award winners recognized in Florida were:
- Standard Motor Products, Technology Support award.
- Gates, Manpower award.
- Kimberly-Clark Professional, Diamond award.
- Dorman, Training award.
- Grote, CVHD Hauler award.
- BridgeheadIT, Technology Partner award.
- TrakMotive, Logistics award.
- Valvoline, Marketing award.
- BBB Industries, Customer Service award.
- East Penn Manufacturing, Lonestar award.
- MPA/MacPherson Hubs, Exclusive National Brand award.
"With each event, we strive to improve and create an environment that fosters collaboration, innovation and meaningful connections," says Corey Bartlett, president and CEO of Automotive Parts Headquarters Inc. "The energy and engagement this year was exceptional and its rewarding to see our shareholders and channel partners come together so effectively. This meeting was the perfect way to close out a successful 2024, and we're excited to continue building on this momentum in the years ahead."
The Winter Meeting ended Dec. 11. Afterwards, the Channel Partner Advisory Council (CPAC), a collection of valued manufacturing representatives, gathered to review key takeaways and strategize future initiatives.
"The Channel Partner Advisory Council is a great opportunity for vendors to give feedback to the Alliance office on how we can better collaborate to make us all better," says Joe Bergsieker, vice president of sales, program groups, for BBB Industries and chairman of CPAC. "The meeting has been very successful in helping the Alliance strategic direction and has helped us become better partners with the Alliance. It's a true honor for us to be involved with the CPAC and to see the results."
