ATD hosting dealership valuation webinar

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ATD logoPerformance Brokerage Services and Morgan Stanley will present a webinar 'Understanding the Value of Your Commercial Truck Dealership' for the American Truck Dealers (ATD) next week.

According to the companies, knowing the value of one's dealership is essential for planning the future, "Whether you're selling soon or in years to come.

"Unfortunately, 98% of business owners admit to not knowing the value, which can lead to missed opportunities and financial losses. Understanding the value of your business is critical. Like many of you dealer peers, you may be left with more questions than answers."

The upcoming webinar, set for 1 p.m. ET on Tuesday, March 25, will address the following questions: 

  • What is the value of my dealership?
  • How can I increase the value of my dealership?
  • Is now the right time for an exit?

The webinar will be led by Dan Argiro and Pat Albero of Performance Brokerage Services, and Brad Stanek and Paulina Matel of Morgan Stanley. All four discuss how to value a commercial truck dealership and what owners can do to increase its value. Attendees will learn key components that go into determining a dealership's value, actions owners can take to grow this value over time, and mistakes to avoid that detract from the dealership's value.

For more information, and to register, go to the event website.

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