The North American Council for Freight Efficiency (NACFE) and Carbon War Room (CWR) are partnering with Shell and PepsiCo to introduce Run on Less, a first-of-its-kind cross-country roadshow to showcase advancements in fuel efficiency.
Set for September 2017, Run on Less will demonstrate how Class 8 trucks can use different technologies to achieve the best fuel economy possible. The three-week experience will kick off from multiple locations across the United States and culminate at the North American Commercial Vehicle (NACV) inaugural show in Atlanta.
Run on Less will be led by NACFE and CWR’s Trucking Efficiency Operation, with Shell and PepsiCo as the title sponsors.
“Shell consistently works to raise awareness about the energy challenge facing us and the Run on Less collaboration is the perfect way to demonstrate our commitment,” says Annie Peter, fleet sector marketing manager, Shell Lubricants. “With new fuel economy regulations on the horizon and the need for continuing advances in fuel economy, Shell Lubricants recognizes that a holistic approach to making fuel economy gains is important. This includes advances in engine and drivetrain technology, the use of low viscosity lubricants, aerodynamic designs, efficient driving methods, and more.”
“Delivering products using a more efficient fleet is a key component of achieving PepsiCo’s goal to reduce absolute greenhouse gas emissions across our value chain,” says Mike O’Connell, senior director, supply chain, PepsiCo. “Run on Less provides a unique opportunity for us to join other forward-looking fleets to demonstrate best practices when it comes to MPG, and provide real-world confidence to encourage widespread adoption of fuel-efficient technologies, ultimately improving the bottom line for North American fleets.”
The organizations say Run on Less will feature six to 10 Class 8 trucks, using current, commercially available technologies that will haul real freight around the country. The trucks will be equipped with different efficiency technologies, and drivers will demonstrate how to achieve the best fuel economy in today’s highway tractors. With a goal of achieving 9.0 MPG or more, the technologies fitted to the trucks will range from 6x2s and automated transmissions to aerodynamics and other technologies that assist with improved freight efficiency. Driver progress, as well as the dollars and carbon emissions saved, will be tracked and reported in real time throughout Run on Less via a live online site.
The roadshow will end at Centennial Olympic Park in Atlanta on Sept. 24, where the final results will be announced, and drivers will showcase their equipment and share learnings and best practices on fuel economy. Technology manufacturers will be available throughout NACV to help attending fleets accelerate their adoption of technologies that make sense for their operations.
