HDAW announces 2018 conference leadership

Heavy Duty Aftermarket Week (HDAW) organizers have named Troy Zurbuchen of Midwest Heavy Duty and Matt Forner with Grote Industries as co-chairs for next year’s event.

Zurbuchen is president of Midwest Heavy Duty. Forner is Grote’s director of Aftermarket Sales. Additionally, HDAW organizers announce 2018 distributor vice chair is Ian Johnston of Harman HVS.

HDAW organizers say distributor and supplier co-chairs are responsible for the strategic leadership of the event and involvement with the volunteer/staff program planning teams, which consist of more than 40 individuals from aftermarket supplier and distributor companies and organizations.

“The networking and industry collaboration at HDAW is tremendous, but we want to make it even better. We plan to focus on informing attendees as to how to make the most out of the week-long conference, and to really highlight the highly beneficial elements of the week; from education to training, high value interacting, and best business practices,” says Zurbuchen.

“I am honored to be picked as the supplier co-chair for HDAW 2018.  This has always been one of the most productive and beneficial conferences I have attended throughout my career. My co-chair Troy Zurbuchen and I have very similar working styles and knowledge in our approach to the industry.  I look forward to working with him and the group to take this year’s HDAW conference to a new level for all involved,” says Forner.

Additionally, the HDAW leadership team focuses on delivering relevance for the annual conference’s key elements including the distributor education program, pre-scheduled supplier/distributor one-on-one meetings, the HDAW product expo and the numerous networking opportunities that are an integral part of the conference.

“Our goal is to create value for every person in attendance. It is definitely the people that make all our partnerships grow that produce the profits needed for our companies and industry to thrive,” Forner says.

HDAW organizers say next January’s event will offer industry participants four days of a highly-targeted distributor education program, a world-class product expo with the latest and greatest in heavy-duty parts/service and information, peer networking and social activities, and the extremely valuable one-on-one meetings during which suppliers and distributors spend time discussing their businesses and opportunities for growth in their relationships – to serve end-user customers better.

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