Growth strategies

Dorman introduces Tech Tube video program

imageHave you always wanted to share your service and maintenance installation tips on YouTube? Can professional techs and DIYers benefit from your approach to certain repairs?

If so, you are in luck.

Dorman Products, Inc. announces the introduction of Tech Tube, its new installation video incentive program. This new program encourages service techs to film installation videos featuring Dorman parts, share them via Dorman’s YouTube Channel and earn incentives in the process.

Dorman’s unique new program begins with www.DormanProducts.com/techtube, which the company says provides qualifying techs:

  • A ‘Most Wanted Videos’ list, containing hundreds of eligible parts in more than 40 product categories
  • Basic video requirements
  • Tips for improving video quality
  • An easy-to-use video upload link
  • Expanded program details
  • Complete terms and conditions

Dorman says all video submissions will be reviewed by members of Dorman’s Product Development and Technical Services Teams.

Each video selected for posting on Dorman’s YouTube Channel, will earn that video’s submitter a $50 gift card, an entry for Dorman’s quarterly drawing for a $500 gift card and the fame that accompanies a featured video on www.youtube.com/DormanProducts, a channel with thousands of subscribers and millions of views (actual fame mileage may vary).

There is no submission limit for qualifying service technicians, so each new video submitted and selected for posting earns $50 and another entry for the quarterly drawing.

Dorman says to visit www.DormanProducts.com/techtube, pick an eligible part from the ‘Most Wanted’ list, grab your smartphone and start filming your installations today.

 

 

 

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