ATD webinar to answer 'How much is your dealership worth?'

PbsThe American Truck Dealers (ATD) will hold an exclusive webinar with Performance Brokerage Services next week to offer dealer principals guidance on understanding the value of their commercial truck dealership.

Set for 12 p.m. CT on Feb. 15, this one-hour webinar will feature experts from Performance Brokerage Services and Morgan Stanley who will discuss how dealers can add value to their operations. Attendees will learn learn key components that go into determining a dealership’s value, actions they can take to grow this value over time and what mistakes to avoid that could detract from a dealership’s value. 

"Whether you are looking to exit now or 10 years from now, understanding the value of your business is critical," organizers say. "Yet, 98% of business owners admit to not knowing the value of their business. If you are looking to exit in the next 12 months, knowing the value of your business can save you from leaving money on the table. If you are exiting in the next 10 years, it can help you determine what actions you need to take to grow this value so that when you do exit, you get top dollar."

[RELATED: Want to be better about assessing FET? Sign up for our free webinar]

The webinar is free for all ATD members. Speakers will be Performance Brokerage Services Senior Partners Dan Argiro and Pat Albero, as well as Morgan Stanley Executive Director Brad Stanek and Financial Advisor Paulina Matel.

For more information, and to register, please CLICK HERE.

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