Western Star names ‘STAR’ dealer sales performers

Updated Mar 23, 2018

5 Western Star Trucks parkedWestern Star has named its “STAR Performer Class of 2017.”

As part of the annual STAR Performer Sales Achievement program, Western Star says this award recognizes and rewards the top-selling sales professionals at Western Star dealerships in the U.S. and Canada. All recipients of award met or exceeded goals relating to truck sales, financing and training certification. In all, the company says 25 Western Star sales professionals representing 24 dealerships achieved or surpassed the STAR Performer criteria in 2017.

“We’re proud of all of our dealers and how they represent Western Star, but this particular group of STAR performers went above and beyond in 2017,” says Samantha Parlier, vice president of marketing and product strategy for Western Star. “They are the best of the best and we’re excited to see what’s ahead in 2018.”

The company says each STAR Performer received a gift and plaque, and 25 were honored at a special awards trip and ceremony in the Dominican Republic.

The Top Five STAR Performers for 2017 are Jeremiah Brodal (Transwest Truck Trailer, Brighton, Colo.), Dustin Brigman (Tom Nehl Truck Co., Jacksonville, Fla.), Pascal Lariviere (Centre Du Camion, Mont-Laurier, Quebec), Dave Holzwarth (Tracey Road Equipment, Inc., Syracuse, N.Y.), and Dave Woolley (B & I’s Complete Truck Centre, Barrie, Ontario).

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