Hino waiving 2020 expenses as part of customer service initiative


Hino Trucks on Wednesday introduced the Ultimate Confidence Initiative, a series of customer-centric sales features meant to strengthen and support customers’ businesses during the rapidly changing COVID-19 coronavirus pandemic.

“The COVID-19 situation has resulted in unprecedented financial challenges to our customers’ livelihoods and Hino is pleased to offer positive changes that effect their bottom line,” says Glenn Ellis, senior vice president, Customer Experience, Hino Trucks. “Our philosophy has always had a strong focus on the customer, and with the launch of the Ultimate Confidence Initiative, our goal is to support our partners even more to get through these challenges.”

Hino describes the features of the Ultimate Confidence Initiative as follows:

  • No Payments, No Interest: In conjunction with Toyota Industries Commercial Finance, Hino is offering customers a no payment in 2020 option. Subject to credit approval on applications made by Aug. 31, 2020. This financing opportunity is available on all new Hino models.
  • No Service Costs: Customers who take advantage of the No Payments and No Interest in 2020 option also will have all of their required maintenance covered in 2020 through Dec. 31.
  • Extension to HinoCare: Hino says its complimentary HinoCare planned maintenance program for Hino’s cabover lineup (155, 195, M4, M5 models) already helps customers stay on schedule and on budget. Now, customers with this preventive service care program on their current cabover trucks or HinoCare that was purchased for their conventional trucks (258, 268, 338, L6, L7 models), will have a 90-day extension added to the end date of their services.

With the support of this new initiative, Hino says it is providing the confidence and purchasing power fleet owners need to maintain operations and expand their fleet.

“This customer-focused financing and service package will provide businesses the momentum they need to weather this storm,” says Ellis. “We will continue to support our dealers and customers so that when this crisis is over, they are ready for the opportunities ahead.”

Learn how to move your used trucks faster
With unsold used inventory depreciating at a rate of more than 2% monthly, efficient inventory turnover is a must for dealers. Download this eBook to access proven strategies for selling used trucks faster.
Used Truck Guide Cover