The beginning of a new year is a natural time for business planning. It’s a good vantage point for reflecting on past strategies and outcomes, identifying emerging trends and factors that will influence your company during the next 12 months and developing plans and goals based on that information.
As many have noted, the current economic situation presents opportunities for similar action. When the economy heats up again, you will want to be prepared to react to the new needs of your customers, as well as continue to improve internal efficiencies and productivity.
As you ready for the coming year, here are some useful planning points to consider:
We at Randall-Reilly Publishing have been asking ourselves some of these questions as well. We celebrate our 75th anniversary this year and think it’s the perfect time to look toward the future and re-evaluate how we serve our readers and customers. We’ve consolidated our four trucking-related groups – fleet/dealer/aftermarket, owner-operator, truck stop and used trucks – into a single Trucking Division consisting of two groups: The Owner/Driver Group and the Fleet/Aftermarket Group.
As part of this reorganization, I have taken on the role of brand manager for the Fleet/Aftermarket Group, and we will no longer be running a publisher’s column in the magazine. Rather, in future issues we will devote this space to bringing you more industry news and targeted editorial.
Businesses that evolve with the markets they serve succeed. We’ve been evolving for three-quarters of a century and look forward to continuing our service to you for many years to come.
