The new mobile website is designed for better orientation mobile devices and allows users to more easily call, email, browse products and view related photos.
āOur demographic is so mobile ā truckers are always on the road,ā says Craig Kruckeberg, Chief Visionary Officer of Minimizer. āWe needed to launch a mobile site that would render better on truckersā mobile devices in their hands and in their trucks. The new mobile site allows for a seamless digital interaction with our target market.ā
The new mobile site also allows one touch access to Minimizerās social media campaigns on Twitter, Facebook, and YouTube. Users can also sign-up for Minimizerās eNewsletter, and view Minimizerās tradeshow schedule.
