Continental intros Elite branded Belt Product Display Kit

SAM_0273REVContinental has introduced its new Elite branded Belt Product Display Kit for the North American market.

Tom Lee, Continental’s marketing manager for North American aftermarket heavy-duty belts, says this product briefcase is for anyone who sells Continental Elite heavy-duty belts.

“The tool kit contains automotive and heavy-duty belt samples that enables our sales associates, heavy duty aftermarket distributors, professional repair technicians, and consumers the opportunity to get hands-on experience of Continental Elite products,” he says. “They can touch and feel the physical properties of our belt lines.”

The briefcase-sized kit contains 16 12-inch-sized belt samples representing the automotive, industrial, outdoor power equipment, sport and heavy-duty truck markets. The kit features eight of Continental’s heavy-duty and industrial belts used for highway truck, and off-road and manufacturing equipment applications.

The samples can be removed from the case making it easier to view the belt profile on one side and the lay-line – including the Elite brand and part number, metric number and date code – on the other side.


Included in the lightweight (15 lbs.) kit is a sell sheet outlining the features and benefits of each belt sample. The briefcase also is designed to serve as a distinctive counter display. It is available to WDs through business growth funds (co-op) and supports domestic, import, heavy-duty and industrial applications.

Learn how to move your used trucks faster
With unsold used inventory depreciating at a rate of more than 2% monthly, efficient inventory turnover is a must for dealers. Download this eBook to access proven strategies for selling used trucks faster.
Used Truck Guide Cover