Bendix enhances e-commerce solutions for distributors


Bendix Commercial Vehicle Systems announced this week it has enhanced its e-commerce platform.

The site's new updates are designed to improve speed, accuracy and convenience and is now even better equipped to help customers and partners provide the right parts quickly and easily, keeping North America’s trucks and their drivers rolling safely.

“When we launched B2Bendix last year, we knew it would change some long-standing ways that people interact with Bendix when it comes to ordering and delivering aftermarket parts,” says Marylou Hornung, director of sales operations, Bendix. “It was a big step taken in direct response to requests for more online options  and the enhancements we’ve implemented since then reflect a continuous emphasis on listening to what our customers need and providing them with even greater usability, more information, and vital resources.” 

Bendix is the North American leader in the development and manufacture of active safety, air management, and braking system technologies for commercial vehicles. features high-resolution, 360-degree views of more than 9,000 Bendix products, kits, and related service items. It delivers streamlined product searches, accelerated ordering, online warranty and core services, and the opportunity to readily verify genuine parts, the company says.

Vehicle downtime directly impacts the bottom line, so several improvements are aimed at minimizing the time it takes to get the right repair information or locate the correct part, the company says. There’s a new Bendix Diagnostic Trouble Code (DTC) search, for example, as well as a section where site visitors can download select software packages for the SmarTireTire Pressure Monitoring System (TPMS) or the Bendix Wingman Fusion system radar. Bendix adds it also has made it easier to find the right part more quickly by making it possible to search for partial part numbers and compare up to four products at a time.

“This way, if a customer is looking for a relay valve, they can compare characteristics like crack pressure and body configurations or easily see the differences between a new and remanufactured product, side-by-side,” Hornung says.

[RELATED: Bendix makes genuine reman compressors available to aftermarket] also now provides logged-in customers with up-to-date product availability on any order before it’s placed, enabling them to plan for partial orders and follow-ups. It’s also easier to find nearby authorized Bendix dealers and distributors using embedded maps functionality, and to report issues for addressing through a web ticketing system, the company says.

Finally, Bendix says dealers and distributors now have the capability to add their own part numbers to’s searchable catalog, again making things simpler for their teams and customers, and saving them the trouble of finding the Bendix number. And Bendix channel partners will find a more robust offering of data and part characteristics now available through the OptiCat OnDemand customer portal. Additionally, can now handle and track returns through the system without requiring a phone call.

The company adds’s Brake Application Form enables logged-in OEM customers to reach out to Bendix for engineering assistance to help select the correct air disc brake or drum brake for their new application. A Bendix engineer reviews the application and provides the Bendix-rated pad and drum part numbers. 

“The site’s ease of use has helped its continuous growth and popularity, and we’re working on even more enhancements, including simplified core returns, warranty improvements, search functionality improvements, and continuously strengthened cross-reference accuracy,” Hornung says. “Whatever it takes to support the companies, teams, and people who never stop working to keep the men and women behind the wheel safe, Bendix is there with solutions and support – quickly, easily, and accurately.” 

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