According to Leyman, Byrne brings more than 25 years of experience in the transportation industry to the company and will will be responsible for sales team leadership and driving revenue. She also will contribute to the overall business strategy of the company.
“Anita is a welcome addition to our sales team leadership,” says William G. Margroum, general manager. “She is an experienced national sales executive who has demonstrated a successful sales history within the transportation industry.”
During her extensive career, Byrne has held impactful national sales roles with Prestone, Tectran, and Spraydown USA. She spent more than 17 years with Koneta as OEM sales manager. Her experience has included developing new education-based marketing tools and targeting fleet profitability decision-makers while utilizing distribution relationships.
Most recently, Byrne spent over four years at Mobile InnerSpace as national sales manager, where she led marketing and product positioning efforts, including all customer-facing strategies and internal personnel training, the company says.