Sales coaching/training

HD Repair Forum finalizes 2023 event program

Organizers of the 2023 Heavy Duty Repair Forum have finalized the educational sessions, topics and issues it will cover at this year's conference in Fort Worth, Texas.

January 25, 2023

Everything you may have missed during a record-setting HDAW 2023

With record attendance, a sold out product expo and 1,800 one-on-one meetings, Heavy Duty Aftermarket Week (HDAW) 2023 will go down as an all-time great one for the industry.

January 20, 2023

Training is the future of diagnostics, experts say

“There’s not a lot of opportunity for today’s diesel technicians to get continuing education,” says Tyler Robertson, founder and CEO of Diesel Laptops. “It’s a black hole."

January 17, 2023

A group of people speaking at a conference.

HD Repair Forum returning to Texas in April

The HD Repair Forum is the only collision-focused event for medium- and heavy-duty repairers, making it a must-attend event for collision shop owners, managers, lead technicians and estimators.

January 11, 2023

Registration opens for annual Virtual Diesel Expo

Featuring a diverse range of industry experts and training material, the Virtual Diesel Expo offers a unique opportunity for shop owners and diesel technicians to develop business acumen and professional skills in a flexible online environment.

January 6, 2023

Technician under a truck working on a repair

Finding the right auction type to move your used inventory

As used truck prices fall, dealers are considering auctions as a way to dispose of trucks that are no longer viable as retail units. Selecting thee right auction type can go a long way toward maximizing a unit's value.

December 30, 2022

Group of trucks prepared for sale with Ritchie Bros.

Rush's Rising Stars: Program targets up-and-coming technicians

“There’s never not going to be a need for moving freight,” says Chris Weiler, a Rising Star technician from Canada. He’s been on the job 10 months. “It’s great to work for a company that keeps the country moving. Everything from trucks to buses.”

December 14, 2022

SAF-Holland makes donation to heavy equipment training program

SAF-Holland recently donated a Class 8 drive axle air suspension and trailer axle system to Ferris State University, located in Big Rapids, Mich.

October 27, 2022

SAF-Holland makes donation to Ferris State

More women becoming diesel techs, but not fast enough to meet demand

Leaders in the diesel tech field admit women are often better than men when it comes to working with computers surrounding mechanics, but old stereotypes around gender roles are holding the industry back from attracting women to the field.

October 13, 2022

WyoTech student

Selecting the right wet kit for a heavy truck

When selling a wet kit to a customer, it is important that aftermarket providers understand the customer’s true intent for their truck to help them pick out the best kit available.

October 13, 2022

Purple International dump truck

Gabriel offers new product training video

Gabriel has announced the launch of new video 'Which is the Best Shock or Strut for My Vehicle?' now available online.

September 26, 2022

Gabriel Shock Selector video thumbnail

Annual IC Bus University returns as in-person event

IC Bus recently hosted the 13th Annual IC Bus University Training session, the first year the event has been held in-person since 2019.

September 7, 2022

IC Bus University training session

UTA announces scholarships for truck technicians

The Used Truck Association and the UTA Jerome Nerman Family Foundation are awarding three $6,000 scholarships to applicants who pursue education to become truck technicians.

September 2, 2022

Understanding human behavior to increase sales

Knowing your own behavior as a salesperson is important. Understanding human behavior of customers is even more important.

August 29, 2022

Allen Phibbs standing behind a desk in an office

Consignment truck sales continue to benefit all parties

Despite a consistent decline in sales over the summer months, dealers say it’s still a good time to accept and sell heavy-duty trucks on consignment.

August 23, 2022

Customer shaking hands with sales person.

Dobbs Truck Group using conversational platform to assist service communications

Dobbs Truck Group has signed an agreement with TruVideo to use the company's conversational platform in its 25 dealership locations to prevent damage claims through their service departments, as well as streamline communication with customers.

August 4, 2022

When and why suppliers choose to make a branding change

A refreshed brand can generate buzz and created heightened awareness with customers. Coupled with larger, structural business changes, a branding change can offer suppliers an opportunity to differentiate themselves and simplify their customer experience.

August 3, 2022

Don't overlook training if you’re investing in data

Today’s data analysis tools are fantastically robust. If you’re salespeople aren’t well versed on how to receive and analyze those insights to make smart strategy decisions in the marketplace, they could be wasting their time — and your money.

July 22, 2022

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White truck going down long hill

Used truck depreciation intensified in December

With new trucks finally hitting highways en masse and dealers eager to get out from under excessive inventory by year end, the used truck market saw a large dip in price last month, J.D. Power reported in its January 2023 Commercial Truck Guidelines.

Mergers and acquisitions roundup

Dealers and aftermarket groups busy in new year

Cummins-Meritor better together slide

Cummins offers update on Meritor integration

GenNext has opened nomination period for its 4 Under 40 Awards

Weldon Parts wins 2022 TPS Distributor of the Year

Weldon Parts earns 2022 Distributor of the Year Award

Learn how to move your used trucks faster

With unsold used inventory depreciating at a rate of more than 2% monthly, efficient inventory turnover is a must for dealers. Download this eBook to access proven strategies for selling used trucks faster.

Used Truck Guide Cover

Heavy-Duty Maintenance Checklist

Maintenance is a critical part of vehicle upkeep—we’re preaching to the choir here, but you know what? It doesn’t hurt to repeat it at times. Check out our latest downloadable maintenance checklist and give it a whirl!