New distributor enters Colorado market, joins HDA Truck Pride

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Updated May 16, 2019

Recently founded aftermarket distributor C & W Truck and Trailer Parts has joined HDA Truck Pride.

The aftermarket’s newest greenfield business is located in Fort Collins, Colo., and was founded by three long-experienced heavy-duty aftermarket veterans, Steve Back, Steve Duszak and Joe Falsetto.  With more than 100 years’ experience, the trio say they are eager to serve the northern Colorado marketplace.

Back, the company’s president, adds that joining HDA Truck Pride was a necessary step for the new business.

“The return of this partnership is eagerly anticipated and will position C & W well into the future. Buying power, marketing strength and ancillary program availability are crucial to developing our new business’ momentum now, and in the long run,” he says.

“We couldn’t be prouder to see these gentlemen start C & W Truck & Trailer Parts in a marketplace that’s thirsty for customer-focused service and a complete commercial vehicle parts offering. We look forward to our future together,” adds Tina Hubbard, COO, HDA Truck Pride.

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