Bridgestone, Penske extend partnership for tech, sustainability

Penske Truck Rental truck

Bridgestone Americas and Penske Truck Leasing announced the contract renewal of their strategic partnership to test, develop and deploy Bridgestone advanced technology and mobility solutions for the commercial segment in the U.S. and Canada with a focus on more cost-effective and sustainable results for fleets.

As part of the agreement, Penske will also remain a preferred customer of Bridgestone commercial tires and Bandag retread tires, the companies say.

“Penske is an invaluable partner and collaborator in the drive to produce better business outcomes and a cleaner, more sustainable, low-emissions future for fleets,” says Chris Ripani, president, Truck, Bus and Retread Tires, Bridgestone Americas. “We are thrilled for the opportunity to continue serving the needs of the Penske organization and to extend this important strategic partnership into the future.”

With this contract renewal, the two companies will pursue ongoing collaboration on technologies and products that offer more efficient and sustainable outcomes for fleet mobility and fleet management.

Bandag retread tires, which are utilized by Penske as a core component of the partnership, offer significant environmental benefits including reduced CO2 emissions, natural resource extraction, water consumption, air pollution and land use when compared with ultra-low cost, single-use commercial tires. In 2020, because of the relationship and using Bandag retread tires, Penske was able to decrease tire waste by 11.5 million lb.

“Our collaboration with Bridgestone is an important one,” says Paul Rosa, senior vice president of procurement and fleet planning, Penske Truck Leasing. “Together, we are able to provide our fleet customers with continued reliability, performance, over-the-road support and enhanced sustainability.”

As a preferred and strategic corporate partner, Penske will continue to receive access to information and updates on Bridgestone products and solutions, along with comprehensive support and unique opportunities to evaluate and deploy advanced Bridgestone commercial tires and technologies.

Learn how to move your used trucks faster
With unsold used inventory depreciating at a rate of more than 2% monthly, efficient inventory turnover is a must for dealers. Download this eBook to access proven strategies for selling used trucks faster.
Download
Used Truck Guide Cover