APC Automotive Technologies announces promotions, assignments

Updated May 15, 2019

APC Automotive Technologies has announced promotions and personnel assignments to enhance the overall organization and impact of its national sales force, the company says.

“The changes we’ve made to our sales team better reflect our company’s position as the leading, single-source undercar parts provider and also offer our customers easier access and cross-selling opportunities into our combined AP Emissions and Centric Parts/StopTech portfolios,” says Mike Barto, president and chief operating officer. “Our new sales organization structure puts us in a much better position to directly support our strategic plans for growth and continued integration across the group.”

The following changes are noted below per team and markets served:

APC Retail Market:

Tony Edwards was promoted to vice president of sales for the Retail Market. Edwards has been the strategic account executive for the company since 2016, leading retail efforts with major customers and new business opportunities. He also is in charge of the Category Management Office in Memphis, Tenn.

APC Traditional Markets:

Jayme Farina, vice president of sales, will continue to lead the Traditional Markets program for all APC brands. Since September 2015, Farina has been responsible for APC’s traditional markets, including wholesale distributor and manufacturing representative relationships.

Pat Balbo has been promoted to strategic account executive covering the Northeast territory. He has been with AP Emissions for more than 12 years and has had great success in this region, the company says. Balbo will be responsible for several key named accounts as well.

David Young, strategic account executive, has taken on all sales-related responsibility for APC in the Canadian market. Young will work directly with Canadian customers, and existing representative agency relationships, to grow sales throughout Canada.

Several new sales executives also have joined APC’s traditional sales team, including:

  • Greg DelGozzo, sales director for the Eastern region.
  • Ryan Bomaster, regional sales manager for the Northeast region.
  • John Schommer, territory sales manager for the Central region.
  • Anthony Flow, territory sales manager covering the Western New York and Pennsylvania areas.
  • Ted Radomski, territory sales manager for the New Jersey, Pennsylvania and New York areas.
  • David Wolsky, territory sales manager for the New England area.

“These key appointments represent a critical step in expanding our coverage, both nationally and in Canada. They will go a long way in helping us to enhance our overall sales efforts and dramatically increase our ability to provide even more direct support to our customers,” says Farina.

APC Heavy Duty, Feeders and Specialty Markets:

Henry Hippert, vice president of sales, will continue to lead the sales teams in these key markets and help the company to capitalize on its strong growth in the Heavy Duty business as well as new growth opportunities in other adjacent markets, the company says.

Don Orrell has been promoted to director of Heavy Duty Sales and will direct the sales team’s focus on continued expansion of the Heavy Duty market including acceleration from the company’s DuraFit acquisition.

Roger Blaschke was promoted to the position of strategic account executive for the Feeder segment. Roger has been with AP Emissions for more than five years and has excelled across several different positions.

“I am delighted at the market’s response to our Commercial Vehicle Program, which we launched in early 2018. But I am even more excited about Don and Roger’s promotions, because I know what they bring to the table and what their contributions will be to our continued growth and expansion,” Hippert says.

APC High-Performance and Racing Markets:

Mark Cornwell, vice president of sales (StopTech), will continue to lead the sales team in this evolving market and build on the brand’s strong growth and success in the performance arena.

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