Kriete Truck Centers has acquired La Crosse Truck Center in La Crosse, Wis. This acquisition authorizes Kriete to sell and service Mack trucks in both La Crosse and Mauston and Isuzu trucks in La Crosse.
Kriete Truck Centers is headquartered in Milwaukee and has ten locations across the state.
“We’re thrilled to continue expanding our ability to serve customers across the state and provide our associates with additional opportunities to learn and grow,” says David Kriete, president and CEO. “As stewards of our brands, our community, and our customers, we couldn’t be more excited about this key milestone in achieving our mission.”
La Crosse Truck Center Ford and Mack-Isuzu were previously part of River States Truck and Trailer. Last month, in a separate transaction, Haig Partners advised on the sale of its three Freightliner and Western Star dealerships to Premier Truck Group. The La Crosse Truck Center Ford dealership is one of the Ford’s last remaining medium-duty-only dealerships, and the Mack-Isuzu dealership sells and services both medium and heavy-duty trucks.
Joe Laux, the former owner and CEO of River States, states, "When we decided to sell our business, the team at Haig Partners provided unparalleled expertise and guidance. Their knowledge of the medium- and heavy-duty truck market was invaluable. They were instrumental in navigating the complexities of selling to multiple parties, ensuring that each dealership found the right home. I’d like to thank Derek Garber and Erik Haig for handling these most recent sales of the Ford and Mack-Isuzu dealerships. They did an impressive job and I’m very happy with the outcome."
“Congratulations to Kriete Truck Centers for its investment and acquisition to expand its service and support to the La Crosse and Mauston areas of Wisconsin,” adds Jonathan Randall, president of Mack Trucks North America. “Just as Mack continues to invest in our customers through products and services, our dealers continue to invest in the Mack brand.”
"All of us at Isuzu Commercial Truck of America are excited to welcome Kriete Truck Centers to the Isuzu family," says Shaun Skinner, president of Isuzu Commercial Truck of America, Inc. "We look forward to working with Kriete in continuing to support customers."
In parallel with this acquisition, Kriete Truck Centers’ existing La Crosse location will undergo a major facility renovation, in line with the company’s commitment to unparalleled customer service, the company says.
