Rush acquires Louisiana-based dealer group

Rush Truck Centers' newly acquired location in Baton Rouge, La.
Rush Truck Centers' newly acquired location in Baton Rouge, La.
Rush Enterprises

Rush Enterprises announced its second acquisition in under a month on Tuesday, reporting it has acquired certain assets of Peterbilt of Louisiana. 

The move adds five full-service Peterbilt dealership locations, one collision center and one PacLease operation to the Rush Truck Centers network, expanding the dealer group’s into South Louisiana and strengthening its presence across the Gulf Coast.

Rtc Logo“Peterbilt of Louisiana has built an outstanding reputation for serving customers throughout the region, and we are excited to welcome its employees to the Rush Enterprises family,” says Rush Rush, chairman, CEO and president of Rush Enterprises. 

“This acquisition strengthens our presence along the Gulf Coast, expands our service capabilities and positions us to better serve customers operating throughout one of the country's most important freight corridors. We look forward to building on the strong customer relationships the Peterbilt of Louisiana team has established over many years.”

[RELATED: More from Eaton on the merger of its trucking business with Dana]

In addition to the new stores, the acquisition adds 46 service bays, more than 23,000 sq.-ft., of parts storage and approximately 107,000 sq.-ft., of facility space to the company's footprint. The locations, now operating as Rush Truck Centers and Rush Truck Leasing, are in Baton Rouge, Houma, Lafayette, Lake Charles and New Orleans.

A look at the new locations added to the Rush Truck Centers' footprint.A look at the new locations added to the Rush Truck Centers' footprint.Rush Enterprises

The company states the newly acquired locations provide customers with a full range of commercial vehicle sales, service, parts, collision repair and leasing solutions while enhancing Rush Truck Centers’ ability to support regional and national fleet customers operating across the Gulf Coast. The acquisition also further solidifies Rush Truck Centers’ position as the largest Peterbilt dealer group in North America.

The locations will operate as part of Rush Truck Centers’ newly formed Gulf South Region under the leadership of Regional General Manager Mark Kanitz.

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With this acquisition, Rush Enterprises now serves customers through 167 Rush Truck Centers dealership locations and 61 Rush Truck Leasing locations across 24 U.S. states and Ontario, Canada.

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