Truck Master Warranty has signed a marketing agreement with DFS Solutions, CEO Jeff Dobish announced Friday.
For more than two decades, DFS has been delivering finance solutions to commercial truck, trailer and heavy equipment dealerships across North America with products targeted at driving sales, brand loyalty and finance and insurance (F&I) development. Regardless of the size of dealer, DFS employs a team of commercial sales, credit and finance executives to satisfy its dealer partner needs, according to an announcement.
“Working with DFS has been one of the best strategic alliances we have made to date,” says Dobish. “The development and growth in the finance and insurance sector is experiencing extreme growth, and our sales and training alliance will only bring added success to our combined quality dealer network.”
DFS President Rod Owens says, “This just isn’t about working with dealers to pinpoint current profit opportunities, but to teach, educate and train to maximize current opportunities, and show dealers where they are leaving money on the table.”
“Less than 50 percent of the commercial truck dealers operate a finance and insurance office, and in those dealerships the salesmen have to fish and cut bait,” says Owens, “That’s where DFS comes in. We make it easy for the dealers to have their own F&I office.”
“Like the automotive world, heavy truck F&I departments can, and should, be a major source of revenue for the dealership, as well as a powerful sales force multiplier. Our main objective is to build, develop and optimize these profit centers with them,” says Dobish.