Bendix CVS reorganizes marketing department

Updated Oct 18, 2011

Bendix1Bendix Commercial Vehicle Systems LLC has announced three key appointments in its marketing organization, which the company says is aimed at further strengthening promotional efforts and communications with fleets, owner-operators, OEMs and its growing distribution channel.

As part of the reorganization, three longstanding Bendix employees were named to new roles: Dave Schultz will serve as the director of marketing and strategic pricing; Marylou Hornung was named director of sales operations; and Barbara Gould will serve as director of communications.

“Bendix remains focused on providing dynamic communications and comprehensive support to meet the needs of our customers,” says Robert Johnson, vice president of aftermarket sales and marketing at Bendix. “These key appointments in our marketing department will enable us to focus more deeply on customer needs, communications efforts and sales operations. (These three) will play a critical role in furthering these efforts.”

Schultz has been with Bendix for eight years, and most recently held the post of aftermarket marketing manager. Hornung has been with Bendix for 23 years, and was previously the company’s sales support manager. Gould was formerly the company’s manager of communications, and has been with Bendix for a decade.

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