CDK preparing for second annual dealer conference

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Updated Apr 25, 2024
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CDK will host its second annual industry truck conference, CDK Truck Connect, next month at Renaissance Dallas Hotel. Set for May 7-9, the event will bring the heavy truck industry together and showcase how CDK connects dealers, OEMs and integrated solution partners to help shape the industry’s future through innovative solutions.

CDK says the event will offer interactive learning sessions that include best practices and integrated solutions, as well as insightful market research findings and important discussion about present and future development roadmaps. Brian MacDonald, CDK president and CEO will discuss heavy truck trends that are shaping the industry and recent dealer software innovations at CDK. Attendees will connect with solution experts and executive leadership during the event, the company says. 

“CDK is committed to providing unified and seamless technology solutions for our heavy truck dealership partners, increasing our investments this year by 50% in research and development to continue developing innovative tools for increased dealer efficiencies,” says MacDonald. “We’re excited to host CDK Truck Connect once again to showcase this ongoing investment by introducing new solutions for continued dealer business growth.”

CDK says special guest Lt. Col. Robert “Waldo” Waldman will deliver the keynote address. Waldman, a National Speaker’s Association Speaker Hall of Fame inductee and author of the New York Times and The Wall Street Journal bestseller, Never Fly Solo, will share his tactics in building trusting, revenue-producing relationships with employees, partners and customers and discuss his experiences gained as a decorated fighter pilot and sales expert.

Finally, CDK says attendees will be invited to attend live general and breakout sessions hosted by CDK and industry experts on topics including:

  • CDK Heavy Truck State of the Industry
  • AI-driven Reporting with CDK Intelligence Suite for Performance and Growth
  • Leveraging Cloud Technology to Unify Dealerships
  • New Enhanced Accounting Workflows
  • Keeping Dealerships Secure Amid Growing Cyber Concerns
  • 7 Laws of Leadership to Strengthen Operations
  • Truck Parts, Service and Finance Solutions
  • OEM sessions with Mack Volvo, Paccar and Navistar
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