HDA Truck Pride partnering with ASE Industry Education Alliance

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Updated Nov 12, 2015

HDA Truck Pride has partnered with the ASE Industry Education Alliance, which works with more than 2,300 NATEF accredited schools throughout the U.S.

The mission of the Alliance is to connect motivated technicians to the best training, certification programs and lifelong learning, while facilitating the connection between industry and education to ensure pools of available talent to meet employment needs now and in the future, HDA Truck Pride says.

“The announcement of our partnership is just the first step,” says Tina Alread, director of sales and marketing at HDA Truck Pride. “Now, the real work begins, as our members engage themselves with the schools by participating in their career fairs, serving on their advisory councils, creating job shadowing and internship opportunities and supporting their need for training. Our members are eager to work with these students and help shape the future of our industry.”

Trish Serratore, president of NATEF/AYES, says HDA Truck Pride is the first aftermarket organization in the commercial vehicle sector to work with the Alliance.

“Our field managers, along with myself, will be working with the HDATP staff and their members to enhance their exposure with our schools,” she says. “This is a fantastic win-win scenario for all involved, especially the students.”

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