TLG Peterbilt updates branding for financial services

The Larson Group (TLG) Peterbilt recently announced a brand and name update for its finance company. The branding changes unify their finance company with TLG Peterbilt’s brand updates that were launched in early 2020. Capital Lending will now be known as TLG Financial.

Capital Lending has served TLG customers and their truck financing needs with their substantial knowledge of the trucking industry for nearly 30 years. After TLG Peterbilt's refreshed logo and new dealership names launched in early 2020, the time had come for the finance company to take that milestone step to join the TLG brand, the company says.

Despite the name change, the company says TLG Financial's commitment to customer satisfaction will remain the same. Customers now will be able to browse truck inventory, explore their financing options and apply for financing online, all from the convenience of the TLG Financial section of TLG’s website, the company says.

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