Grote debuts new replacement bulb merchandising display

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Updated Feb 10, 2017

02 09 17 groteGrote Industries says its new LED Replacement Bulb Program features a one-of-a-kind, solar-powered merchandising display. New to the market, Grote says the display can be placed anywhere in a store, and its slim-design solar panel powers the display using sunlight or a store’s indoor lighting.

Grote says the display holds two of each LED bulb and includes a push-button “try-me” feature.

“This display can be put virtually anywhere,” says Grote Vice President of Sales and Marketing John Grote. “The solar panel eliminates the need for an electrical outlet, which provides more placement options for our customers.”

The bulbs are designed to replace incandescent bulbs used in a variety of 12V vehicle lighting applications. The complete program includes high and ultra-high brightness options, load equalizer technology, as well as a self-service incandescent interchange, in addition to the display, the company says.

“Each individual bulb’s packaging is designed with metal contacts, making it quick and easy to touch the package to the front of the display header for instant illumination with the touch of a button,” says Grote. “This will show end users the brightness and intensity of the LED bulbs at the time of purchase.”

Transitioning from incandescent bulbs to LEDs is not only more energy efficient, but is also a safety improvement. Grote says LEDs illuminate significantly quicker than incandescent bulbs, enabling faster reaction time in hazardous and emergency situations. LED bulbs are also more resistant to road vibrations and will last as much as ten times longer than incandescent equivalents, the company adds.

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