Kinedyne has appointed Roger Perlstein as its new vice president, sales and marketing.
Perlstein has more than 20 years of sales and marketing management experience, much of it in the industrial, manufacturing and transportation sectors.
“Roger’s experience, including strategic planning, market research, brand management, advertising, new business and product development, along with his expertise in e-commerce and CRM implementations, will be critical to the achievement of Kinedyne’s initiatives and goals,” says Kinedyne President Dan Schlotterbeck. “In his new capacity, Perlstein will oversee all sales and marketing efforts for the United States and Canada.”
Perlstein’s relevant experience also has directly exposed him to the commercial vehicle industry, the company says. He has previously served as secretary to the Technology Maintenance Council of the American Trucking Association.