As some of you may know, 2014 was the first year in quite a while Truck Parts & Service magazine was not scheduled around an editorial calendar. (There’s a blog post detailing why HERE.)
We have decided to continue with that strategy in 2015. Our media kit lists one story per month for the upcoming year, and all other magazine feature stories will be announced each month in this space.
This past year I tried to keep everyone up to date on the schedule looking at least three months out.
I’ll try to do the same in 2015.
So, here’s what’s up for Truck Parts & Service magazine the coming months.
December: The Truck Parts & Service years Buyers’ Guide.
January: Industry recruitment (cover); Order fulfillment.
February: Profile of the 2014 ‘Distributor of the Year’ (cover); Strategies for building customer loyalty.
March: Voice of the customer (cover); Conducting a customer survey.