HDA Truck Pride Announces Business Development Team

HDA Truck Pride announces its new business development team. The team’s primary focus is to enhance communications to its members and to assist with the organic growth of the business.  The new team includes: Ron Fleischhacker – Central Business Development Manager; Tom Hillegas – Western Business Development Manager; Bo Ward – Southeastern Business Development Manager; and Mark Willis – Canadian and Northeastern Business Development Manager. The Business Development Managers will report to Tina Alread, director of sales and marketing.

  • Fleischhacker has more than 20 years of experience in the aftermarket with Dana, NAPA and Affinia. He has held a variety of sales and marketing roles, as well as his position as Group Vice President at MPEC Group.
  • Hillegas has 15 years of experience in the aftermarket. He began as an owner of a Big A Auto Parts store. He has also held a variety of sales and management positions with Grote Industries, most recently as Heavy Duty National Fleet Manager.
  • With more than 25 years’ industry experience, Ward began his career as a dispatcher and has spent half of his career working for fleets and leasing companies, in a variety of operational, safety and sales positions. He has spent the other half of his career in sales for manufacturers, including Jet Stream and Horton. An active participant in TMC, Ward serves on several committees and is also Vice Chairman of Recognized Associates.
  • Willis has more than 30 years of experience in the industry, starting as a salesman for an automotive distributor and subsequently becoming the manager over two distribution centers with the HAHN Automotive group. Willis also spent 15 years as a sales manager with AP Exhaust. Most recently, Willis was sales manager at Truck Pride, focused on growing the business through membership expansion.  He is also an active participant in TMC, and is a Judge for the TMC Super Tech competition.

According to Alread, the new team brings a wealth of expertise and a deep understanding of the industry. “The knowledge each one of them brings to the table is a key in managing relationships with every aspect of their geographic territories: members, service providers and fleets. Their primary focus will be maintaining relationships with ‘the person who throws the box away,’ the end user. That is our value statement.”

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