July trailer orders show expected dip

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Preliminary net trailer orders dropped more than 6,600 units from June to July, ACT Research reported Friday, a 43% month-to-month decrease. 

At 8,700 units booked, ACT reports order intake was 18% above last July’s level, and seasonal adjustment (SA) helps the total even more, raising July’s tally to 13,200 units. 

“Sequentially, lower July net order intake was expected, as it is one of the weaker order months of the annual cycle, especially given that June’s data surprised to the upside,” says Jennifer McNealy, director of CV market research and publications at ACT Research. 

“While orders, regardless of comparisons, support build rates in 2025, concern remains that moderating economic activity, ongoing weak for-hire carrier profitability and ambiguous policy shifts remain as challenges to stronger demand. ACT’s expectations for subdued build and order intake levels during 2025 remain intact.”

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McNealy also adds preliminary data show cancel rates remain elevated, “albeit at a much tamer level in July, at around 1.8% of the backlog, compared to the 4.2% of backlog reported in June.”

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