According to Jerry Van Galder, 0wner of Seattle-based Buzznerd Trucks, the redesign of the company website focused on three main pillars: providing more information on both the products and services of Buzznerd Trucks, providing supporting data on the client results and practices and to provide transparency to the company’s techniques to help educate customers.
“A lot of what we do is help heavy truck dealerships understand and strategize in the new digital age. The different ways to market, what works, what doesn’t and what’s coming down the road. We want our digital storefront, our website, to convey this same message – that we work as a partnership with our clients and help educate so that they can grow with their digital empire. The results truly are amazing and is why we’re in this business,” says Van Galder.
“Our new website also represents what clients can expect when it comes to mobile friendliness, clear call-to-actions, usability and overall optimal experience of their users. We incorporate design thinking, which is a process that designs from the user perspective, into everything we do and by producing this way, our products are a seamless if not pleasant experience to the user. The results are something that instills trust, captures conversions and ultimately increases sales.”
Buzznerd Trucks is a relative new comer to the trucking industry but with chops honed in the technology industry at companies such as Microsoft, Expedia and AT&T, their mission is to bring technology innovation and sales-increasing services to the trucking industry.
The site can be viewed at www.buzznerdtrucks.com.