GenNext, CVSN open registration for aftermarket training expo

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Updated Feb 4, 2022

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The Commercial Vehicle Solutions Network (CVSN) and GenNext will hold its fifth annual Distributor Training Expo from July 8-10, at the Hyatt Regency in Atlanta.

The Distributor Training Expo (DTE) is a unique event in the independent aftermarket, designed to enabled the supplier community to train 200 front-line aftermarket sales associates from across North America in a single weekend. This saves suppliers a considerable amount of time and money.

Distributor businesses also receive wonderful benefits. Distributors can send up to eight employees to the DTE each year, and associates who attend the training event receive two days of classroom and booth instruction from two dozen of the aftermarket's most trusted suppliers. 

DTE organizers say the all-inclusive early bird rate for distributor attendees is $549 until May 27 (when it rises to $649). This rate includes all event materials and instruction, hotel, airfare, meals and hotel transfer. All independent aftermarket distribution businesses are eligible to send associates to the DTE (though first preference is given to GenNext/CVSN members) and organizers advise distributors send outside sales associates, counter associates, sales managers, purchasing agents and branch managers. 

Suppliers can register to attend as Gold- or Silver-level sponsors. Gold sponsorship is $20,000 and Silver is $12,000.A Silver sponsorship package includes a booth, complementary registration for two attendees and two 40-minute classroom training sessions. Gold sponsorship packages increase a suppliers booth size, allow four complementary registrants and four 40-minute classroom training sessions.

CVSN and GenNext also note, because supplier space is limited, prior DTE sponsors have first right of refusal to recommit to this year's event until Feb. 25. After that date, any available sponsorship positions will be booked on a first to sign up basis.  

This summer's event also will include a sales training keynote address by relationship selling expert Stu Schlackman, who will teach attendees how to learn which questions to ask to uncover the real needs of a customer. "Better questioning skills will build your credibility and trust giving you the edge over your competition," Schlackman says.

For more information about the 2022 DTE and to register, please see below

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