Dayton Parts, LLC, has released its redesigned version of Dayton Parts Everywhere, a mobile app for Apple and Android devices that is designed to be a sales and marketing tool providing information directly to the customer at the touch of a finger.
“Our customer base made suggestions over the last two years on how to increase the value of the app for them. We listened to their feedback with the end result being DP Everywhere 2017,” says Walt Sherbourne, vice president of Marketing at Dayton Parts.
Dayton Parts says the mobile app has a fresh new look, along with Dayton Parts literature being organized into product categories for easier availability and navigation.
Additionally, the company says many of the tools users were accustomed to in the past are still available. The application will allow users to download information they need when they have internet access, which can be used when they are in remote areas without access to the internet. The Dayton Parts website is still accessible from this app. Literature is classified into product catalogs, product literature, new product bulletins, technical bulletins, newsletters and sales tools.
Other new features include an updated design for easy navigation by categorizing Dayton Parts literature into product areas such as ABS, Air & Electrical, Air & Disc Brake, and Suspension to name a few. Push notifications also will allow Dayton Parts to communicate with users about updated material, app updates and other company news, the company says.
“This allows our customers to secure the publication they need whether on-line or off-line, in a quick and efficient manner,” says Sherbourne.
This mobile app will be made available by QR code or email link provided by Dayton Parts district sales managers.