The Heavy Duty Distributor Association, an Auto Care Association (ACA) community, announced a new organizational strategic plan Wednesday at Heavy Duty Aftermarket Week (HDAW) in Las Vegas.
Auto Care and HDDA President and CEO Bill Hanvey says the comprehensive plan was developed to address problems existing within both markets.
“Most of the issues impacting the heavy-duty business are also impacting the auto industry,” Hanvey says. “Let’s address the challenges we are running into as a business and create a plan” to address them together.
Hanvey says the plan is built on four key strategic pillars: data, market intelligence, education and advocacy. Together, he says the quartet will allow Auto Care and HDDA to best tackles the aftermarket’s largest challenges.
Auto Care describes the pillars as follows:
Data: Hanvey says the heavy-duty independent aftermarket has requested data standardization, and HDDA has responded by partnering with Pricedex Software to build product data standards. Now two years into their efforts, Hanvey says HDDA hopes to introduce its first iteration of the standards later this year.
Market Intelligence: Hanvey says the organization also plans to increase the heavy-duty portion of its industry Fact Book in an effort to “enable our members to make better business decisions,” Hanvey says. Other intelligent initiatives will include semi-regular monthly indicators reports as the group works better analyze aftermarket trends impact its members.
