Michelin adds authorized retreader in Canada

Row of heavy truck tires

Michelin North America announced Wednesday that Denray Tire will join Michelin Retread Technologies (MRT) as a franchisee manufacturing commercial truck retreads servicing Manitoba and Saskatchewan.

Operating since the 1970’s, Denray Tire is a family-owned and operated business in western Canada. Formerly a Bandag retread facility, the 25,000 sq.-ft. MRT facility employs 13 associates.

“We have an excellent 45-year relationship with Michelin and this new chapter gives us the opportunity to deliver additional service for customers,” says Derek Braun, president, Denray Tire. “Our MRT staff is excited about this new venture. Utilizing Michelin’s new-tire design technology, proven tread designs and new-tire manufacturing standards, the MRT retread process will deliver reliable retreads, designed to maximize tire assets.”

For more than four decades Denray has been strategic dealer of Michelin, BFGoodrich and Uniroyal products that include commercial truck, agriculture, industrial, passenger/light truck, motor home and trailer tires. Denray also is a member of the Michelin Commercial Service Network (MCSN). With nine locations in Canada, Denray offers a complete range of services including emergency road service, repairs, inspection and alignments.

“Two generations of Braun’s have grown this business into a premier service solution for Canadian customers,” says Bill Schafer, vice president, B2B sales, Michelin North America. “We are pleased Denray has joined the Michelin family of retread franchisees.”

Learn how to move your used trucks faster
With unsold used inventory depreciating at a rate of more than 2% monthly, efficient inventory turnover is a must for dealers. Download this eBook to access proven strategies for selling used trucks faster.
Download
Used Truck Guide Cover