There are thousands of heavy-duty aftermarket suppliers in North America.
Thousands.
Yet when Truck Parts & Service sought nominations for its Distributor of the Year award, upwards of only 40 businesses were nominated.
I don’t have the space here to detail those 40, so for the sake of a little business exercise, let’s assume your business wasn’t one of them.
What could you do to crack the Top 40 this year?
And what could the industry as a whole do to turn the Top 40 into the Top 400?
In a customer service driven business like aftermarket sales, the litmus test is customer service.
